Khushhali Microfinance Bank, one of the fastest growing microfinance bank, launched its “Khushhali ATM card” on Friday 15th May 2015. Currently as part of KMBL’s liability product offering, the bank will issue ATM cards to customers which can be used at any ATM connected to 1 Link/MNET and UBL/ORIX operated POS machines in Pakistan.

In December 2014, SBP granted permission to Khushhali Microfinance Bank to get into a strategic partnership with UBL for outsourcing card management, call center services & 1-Link facilities. Khushhali Microfinance Bank chose UBL because of their unmatched setup for payment products & extensive network that will allow Khushhali Microfinance Bank’s customer to access their money conveniently.

With the launch of ATM cards, KMBL unlocks the opportunity to free-up their branch staff, thereby reducing the cost of servicing clients. For customers, ATM cards offer transactional convenience and reduced costs through time savings and less travel expenses. Cards will also level the playing field between KMBL and other banks that have ATM offerings, and will provide KMBL with the ability to attract increased deposits due to the added convenience from an ATM card. These cards will be accepted at nationwide ATMs and POS devices, enabling KMBL customers not only to withdraw cash, but also to pay bills, transfer funds, manage their PINs, and check their balance and bank statement.